IA Mania in Holercani
IA Mania is Moldova's largest festival dedicated to traditional arts and crafts, founded in 2013 to promote the handcrafted ia blouse and support the artisans who keep the tradition alive. The 12th edition, themed Return to Roots, takes place July 5, 2026 at Pensiunea Holercani in Ustia village, Dubasari district, on the banks of the Dniester, and includes a craftsmen's fair, embroidery workshops and a riverside concert.
IA Mania grew out of a specific concern: that the handcrafted ia blouse, a garment carrying centuries of Moldovan embroidery tradition, needed active support to survive as a living craft rather than fade into museum display.