Sefrou Cherry Festival

مهرجان سفرو للكرز

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Food & DrinkSefrou
DatesDates TBA · Usually JuneCheck locally before booking
Duration4 daysListed event span
Crowd-Public scale varies
Best forRegional food & drinkFew agricultural festivals anywhere have run
Language["ar"]Currency: MAD
CategoryFood & DrinkFestival type
The story

Sefrou Cherry Festival in Sefrou

The Sefrou Cherry Festival, known locally as Moussem Hab Al-Moulouk or festival of the fruit of kings, celebrates the cherry harvest each June in Sefrou, Morocco's principal cherry-growing region near Fes. Dating to 1920 and recognized by UNESCO as intangible cultural heritage, the three-day event centers on a Miss Cherry pageant, folk parades, fantasia displays and open-air concerts, marking its 101st edition in a recent year.

The Sefrou Cherry Festival, locally called Moussem Hab Al-Moulouk, or festival of the fruit of kings, began in 1920 as a celebration of the cherry harvest in a town uniquely suited to growing them.
Your trip starts here
What is special

The part that makes it specific.

01

The place changes

Few agricultural festivals anywhere have run continuously enough to reach a 101st edition, and that century-plus history gives the Sefrou Cherry Festival a depth most harvest celebrations lack

02

The mystery stays covered

Sefrou's cool, humid climate at the foot of the Atlas makes it Morocco's premier cherry-growing area, and the festival channels that local pride into a genuinely varied three-day program: a Miss Cherry pageant crowning a local representative, fantasia displays with horsemen firing rifles at full gallop, street performances and folk parades winding through town, and craft exhibitions and product markets selling the region's goods

03

The city starts moving

Fresh cherry tastings tie every event back to the fruit itself, and UNESCO's recognition of the celebration as intangible cultural heritage confirms what locals have long known, that this is one of Morocco's most enduring seasonal traditions

Traditions & symbols

The language of the festival.

What moves first

Living ritual

The festival's oldest tradition is the Miss Cherry pageant crowning a local young woman to represent the harvest

Water and renewal

Living ritual

paired with fantasia displays showcasing Moroccan equestrian skill and folk parades that have marked the cherry season in Sefrou since 1920

The sacred route

Living ritual

traditions substantial enough to earn the celebration recognition as UNESCO intangible cultural heritage

Before you go

Essential information

When to go

Dates TBA · Usually June

Getting around

For Sefrou Cherry Festival, plan transport around the exact Sefrou venue, route or gathering point rather than the city name alone.

What to wear

Light, comfortable summer clothing suits June temperatures, with a hat for sun protection during daytime parades and fantasia displays; casual dress is appropriate throughout, since the...

Safety

Use normal food-market caution, hydrate, and leave time between crowded stalls.

Where to stay

For Sefrou Cherry Festival, stay near the part of Sefrou you will actually use, with reliable return transport.

Tickets/cost

Entry may be free while tastings, meals, or special tables are paid locally.

Language/currency

["ar"] · MAD

Family friendly

unknown

Interactive map33.83 N, 4.83 WOpen in Google Maps

Sefrou, Fes-Meknes, Morocco

Nearest airportFEZ — Fes Saïss
TransportFor Sefrou Cherry Festival, plan transport around the exact Sefrou venue, route or gathering point rather than the city name alone.
Stay areaFor Sefrou Cherry Festival, stay near the part of Sefrou you will actually use, with reliable return transport.

Your Trip Starts Here

External travel services to turn the plan into a trip — each opens in a new tab.

How to get thereRoutes, times and prices to Sefrou via local transport.Search routesFind a place to stayStays near Sefrou, close enough for the event-day route.Browse staysFind flightsCompare fares into the nearest practical airport for June.Compare faresFestival gearLight, comfortable summer clothing suits June temperatures, with a hat for sun protection during daytime parades and fantasia displays; casual dress is appropriate throughout, since the festival has a festive, open-air street character.Shop the kitCheck visa requirementsSee whether you need a visa for Morocco and apply online.Check entry rulesTravel insuranceCover for trip hiccups, gear and health on the road.Get covered

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FAQ

Quick answers.

When is Sefrou Cherry Festival?

Sefrou Cherry Festival is listed for Past edition: 11–14 June 2025. Always re-check the official or local source close to travel.

Where does Sefrou Cherry Festival take place?

The festival is listed in Sefrou, Morocco. The map coordinate is a planning reference, not a guarantee of a ticket gate or exact venue.

How long should I plan for?

4 days is the listed festival span. Add time for arrival, local transport, queues, and any route changes during the event.

Is a source linked?

Official source linked. Eventisimus separates source confidence from travel suggestions, so check final details before booking.

Where exactly is it?

Sefrou, Fes-Meknes, Morocco

Is it family friendly?

unknown

Sources and editorial review

About this guide

This guide is independently written by Eventisimus using publicly available information, official event and organiser sources where available, local tourism references, and additional editorial research. Eventisimus is not the official organiser of this festival and is not affiliated with it unless explicitly stated.

Festival dates, schedules, ticket conditions, access rules, and local arrangements can change. We aim to present useful and accurate information, but travelers should confirm important details with the official event source before booking transport, accommodation, or tickets.

Found something inaccurate or outdated? Email hello@eventisimus.com with the festival page link and the correction.

Official URLen.hertz.ma
Organizer accessAre you the organizer? Claim this listing →
SourceSource link available
Listed datesDates TBA · Usually June
Source statusOfficial source linked
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