Testour Pomegranate Festival in Testour
Each autumn, the Andalusian-founded town of Testour in Tunisia's Beja governorate hosts its Pomegranate Festival, a five-day celebration of the fruit that Morisco settlers brought when they resettled here in 1609. Held from late October into early November, the event pairs an exhibition-sale of pomegranate products with cultural programming exploring the town's Andalusian heritage, drawing crowds that have topped 300,000 visitors in recent years.
Testour's relationship with the pomegranate began not as a marketing choice but as an inheritance.