Shanghai Tourism Festival in Shanghai
Established in 1990, the Shanghai Tourism Festival runs from mid-September into early October, opening with a Grand Parade of floats along Huaihai Road and featuring a separate Huangpu River cruise ship parade with lights and fireworks. Since 2000 it has incorporated the Shanghai International Music Fireworks Festival, pairing pyrotechnics with live music for a coordinated audiovisual finale.
Established in 1990, the Shanghai Tourism Festival opens each year with a Grand Parade along Huaihai Road, colorful floats moving through central streets including Huangpi Road, South Chongqing Road, and Maoming Road starting around 7:30 in the evening, a spectacle that has become the festival's signature image over more than three decades of continuous staging.