Visit Shanghai Super Spring Festival in Shanghai
Visit Shanghai Super Spring Festival is a municipal tourism campaign timed to Lunar New Year, centered on Yuyuan Garden's showcase of nearly 100 intangible cultural heritage projects, from lantern dances to tea-making demonstrations, alongside craft markets in the Jing'an Temple area. Half-price admission at 60 major attractions and a digital heritage-route platform round out a campaign built more around citywide tourism incentives than a single staged event.
Rather than a single ticketed event, Visit Shanghai Super Spring Festival is a municipal cultural-tourism campaign organized by the Shanghai Municipal Administration of Culture and Tourism, built around the Lunar New Year period and centered on Yuyuan Garden, one of the city's most visited classical gardens, as its flagship venue.