Festival de Antigua

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Cultural & TraditionalAntigua Guatemala
DatesDates TBA · Usually MarchCheck locally before booking
Duration2 daysListed event span
Crowd-Public scale varies
Best forLiving tradition, ritual symbolsThe festival is staged inside the ruined
Language["es"]Currency: GTQ
CategoryCultural & TraditionalFestival type
The story

Festival de Antigua in Antigua Guatemala

Guatemala's leading advertising and creative-industry festival, held each March inside the ruins of a seventeenth-century convent at Casa Santo Domingo in Antigua, combining panels and talks with an awards ceremony recognising the best Guatemalan and Central American marketing campaigns of the year. International creative figures attend alongside local professionals.

The ruins of a seventeenth-century Dominican convent, stone arches framing views toward three surrounding volcanoes, form the unlikely backdrop each March for Guatemala's most significant gathering of advertising, marketing, communication and creative-technology professionals.
Your trip starts here
What is special

The part that makes it specific.

01

The place changes

The festival is staged inside the ruined stone arches and gardens of a genuine seventeenth-century Dominican convent, with volcanoes visible from the open-air courtyards between sessions, an unusually historic setting for what is fundamentally a modern advertising and marketing industry gathering

02

The mystery stays covered

Its two-part awards structure, one evening honouring Guatemala's own best creative campaigns and a second recognising the strongest work from across the wider Central American region, gives the ceremony a distinct regional dimension beyond a single national competition, and long-running participation from international creative figures based in Spain, Mexico and across Latin America gives the programme genuine cross-border industry reach

Traditions & symbols

The language of the festival.

What moves first

Living ritual

An annual awards ceremony honours Guatemala's and the wider Central American region's strongest advertising

Water and renewal

Living ritual

marketing and communication campaigns of the year

The sacred route

Living ritual

alongside industry panels and talks held inside a former colonial convent

Before you go

Essential information

When to go

Dates TBA · Usually March

Getting around

Use the city as a planning base, then confirm the exact venue, route, or meeting point close to the date.

What to wear

Smart business-casual attire suited to a professional creative-industry gathering, with a layer for the courtyard sessions since Antigua's dry-season days can turn cool once the sun drops...

Safety

Keep valuables light, follow local instructions, and watch how residents use the space before joining in.

Where to stay

Stay near the part of the city you will actually use, with a simple return route after the main event.

Tickets/cost

Official ticket link is available. Confirm access rules before booking.

Language/currency

["es"] · GTQ

Family friendly

unknown

Antigua Guatemala, Sacatepequez, Guatemala

Nearest airportGUA — La Aurora
TransportUse the city as a planning base, then confirm the exact venue, route, or meeting point close to the date.
Stay areaStay near the part of the city you will actually use, with a simple return route after the main event.
FAQ

Quick answers.

When is Festival de Antigua?

Festival de Antigua is listed for Past edition: 12–13 March 2026. Always re-check the official or local source close to travel.

Where does Festival de Antigua take place?

The festival is listed in Antigua Guatemala, Guatemala. The map coordinate is a planning reference, not a guarantee of a ticket gate or exact venue.

How long should I plan for?

2 days is the listed festival span. Add time for arrival, local transport, queues, and any route changes during the event.

Is a source linked?

Official source linked. Eventisimus separates source confidence from travel suggestions, so check final details before booking.

Where exactly is it?

Antigua Guatemala, Sacatepequez, Guatemala

Is it family friendly?

unknown

Sources and editorial review

About this guide

This guide is independently written by Eventisimus using publicly available information, official event and organiser sources where available, local tourism references, and additional editorial research. Eventisimus is not the official organiser of this festival and is not affiliated with it unless explicitly stated.

Festival dates, schedules, ticket conditions, access rules, and local arrangements can change. We aim to present useful and accurate information, but travelers should confirm important details with the official event source before booking transport, accommodation, or tickets.

Found something inaccurate or outdated? Email hello@eventisimus.com with the festival page link and the correction.

Official URLeventos.guatemala.com
Organizer accessAre you the organizer? Claim this listing →
SourceSource link available
Listed datesDates TBA · Usually March
Source statusOfficial source linked

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