Ao Dai Week Hanoi in Hanoi
Ao Dai Week Hanoi is the capital's staging of Vietnam's nationwide Ao Dai Week, a campaign the Vietnam Women's Union runs every March 1 to 8 to mark International Women's Day. Hanoi's flagship program, organized with the Vietnam Women's Newspaper, centers on a mass ao dai parade and dance performance along the Hoan Kiem Lake pedestrian street, under a yearly theme honoring national history and the dress itself.
Every March, in the week bracketing International Women's Day, Hanoi's streets fill with a color the city associates with formality and festivity in equal measure: the ao dai.