Nar Bayrami Pomegranate Festival in Goychay
Goychay's pomegranate festival, recognized by UNESCO as intangible cultural heritage since 2020, centers on a region growing more than 60 pomegranate varieties, with an eating contest, juice-squeezing competition, folk performances and a closing fireworks concert. Expect narsharab sauce, pomegranate wine and ceramic souvenirs sold throughout the town during the event.
Nar Bayrami has held UNESCO Intangible Cultural Heritage status since 2020, and Goychay's specific microclimate is the reason the festival exists at all: local growers cultivate more than 60 recognized pomegranate varieties in a region small enough that residents treat harvest season as a shared civic event rather than a private one.