Coala Festival in São Paulo
Coala Festival has run in Sao Paulo since 2015 with a lineup built around indie and alternative acts rather than mainstream headliners, positioning itself as a smaller, curated counterpart to the city's larger commercial festivals. Organized by Mundo Propicio, it has built a reputation for booking emerging international and Brazilian artists ahead of wider mainstream recognition.
Coala Festival launched in Sao Paulo in 2015 with a lineup deliberately built around indie and alternative acts rather than the mainstream pop and global headliners that anchor Lollapalooza Brasil, positioning itself from the start as a smaller, curated alternative for fans who wanted discovery over spectacle.