Jakes Off-Road Triathlon in Treasure Beach
Founded in 1996 by Jakes Hotel chairman Jason Henzell with the BREDS Foundation, this off-road triathlon in Treasure Beach combines a 500-metre ocean swim, 24-kilometre rugged bike leg and 7-kilometre run. Reaching its 30th running in 2026, it draws local and international athletes plus a loyal contingent of former Peace Corps volunteers, doubling as the main annual fundraiser for BREDS community programs.
Jason Henzell, chairman of Jakes Hotel, Villas & Spa, founded the off-road triathlon that bears the property's name in 1996, partnering with the BREDS Foundation to build a race entirely out of the fishing village of Treasure Beach on Jamaica's south coast rather than at a resort strip.