Clean Mountain Elbrus Eco Festival in Terskol
Since 2018, volunteers have gathered on Elbrus's Azau meadow near the village of Terskol each year for Clean Mountain, an ecological festival built around a large-scale trash cleanup of Europe's highest peak. What began with two hundred participants has grown to more than fifteen hundred volunteers from across Russia and abroad, who now combine the cleanup with educational sessions, craft workshops, a fair, and communal pilaf tasting.
Elbrus draws climbers and tourists from across Russia and well beyond, its twin snow-capped summits recognized as the highest point in Europe, and for years that popularity came with a quieter cost, litter accumulating along popular routes and rest areas faster than anyone was cleaning it up.