Hampyeong Butterfly Festival in Hampyeong
An eco-tourism festival in rural Hampyeong pairing thousands of live butterflies with blooming canola fields each spring. Running since the late 1990s, it mixes walk-through butterfly greenhouses, insect exhibits, family craft activities, and a farm produce market across more than a million square meters of grounds.
Hampyeong is a small farming county in South Jeolla that turned a rapeseed field into an international tourist draw by adding butterflies.