Coachella Valley Music and Arts Festival in Indio
Coachella, formally the Coachella Valley Music and Arts Festival, takes over the Empire Polo Club in Indio each April for two consecutive three-day weekends of headline-level pop, rock, hip-hop, and electronic acts. Co-founded in 1999 by Paul Tollett and Rick Van Santen and produced by Goldenvoice, it has grown into one of the most closely watched music festivals in the world.
Coachella's origin story begins not with a festival plan but with a protest.