Something in the Water

View on map
MusicVirginia Beach
DatesDates TBA · Usually AprilCheck locally before booking
DurationSpringEstimate from available data
Crowd-Public scale varies
Best forLive music, late nightsUnlike a typical touring festival, Something
LanguageLocal language; English access variesCurrency: USD
CategoryMusicFestival type
The story

Something in the Water in Virginia Beach

Something in the Water is a music, art, and cultural festival created by Grammy-winning producer and Virginia Beach native Pharrell Williams, launched in 2019 to spotlight the region's music history alongside major national acts. After moving to Washington, D.C. in 2022 and returning briefly in 2023, the festival's Virginia Beach future is currently unsettled following cancelled dates and a terminated city agreement.

Something in the Water began in 2019 as Pharrell Williams's attempt to reframe how the country saw his hometown, using his own celebrity to draw national attention to Virginia Beach and the wider Hampton Roads region's often-overlooked music history.
Your trip starts here
What is special

The part that makes it specific.

01

The place changes

Unlike a typical touring festival, Something in the Water was built around Pharrell Williams's own hometown ties, deliberately spotlighting Virginia Beach and the wider 757 area's overlooked contribution to American music alongside A-list headliners

02

The mystery stays covered

Its 2019 debut and 2023 return each drew major national performers while foregrounding local artists, a combination few single-city festivals achieve

03

The city starts moving

The event has also carried real weight beyond entertainment, its 2023 run was credited with a statewide economic impact in the tens of millions of dollars, while its 2022 relocation to D

04

The water draws everyone in

was tied directly to a Virginia Beach police shooting that affected Williams personally, giving the festival an unusually direct connection between civic events and its own programming decisions

Traditions & symbols

The language of the festival.

What moves first

Living ritual

In years it has run

Water and renewal

Living ritual

the festival has paired major national headliners with Hampton Roads-based artists and cultural programming rooted specifically in Virginia Beach and Pharrell Williams's local upbringing

Before you go

Essential information

When to go

Dates TBA · Usually April

Getting around

For Something in the Water, plan transport around the exact Virginia Beach venue, route or gathering point rather than the city name alone.

What to wear

Festival-casual beachwear in past editions: comfortable shoes for sand and pavement, layers for oceanfront weather, and sun protection for daytime stages.

Safety

Keep phone power, water, and a clear meeting point sorted before the main crowd arrives.

Where to stay

For Something in the Water, stay near the part of Virginia Beach you will actually use, with reliable return transport.

Tickets/cost

Ticketing varies by venue and stage. Confirm official passes before booking travel.

Language/currency

USD

Family friendly

unknown

Interactive map36.85 N, 75.98 WOpen in Google Maps

Virginia Beach, VA

Nearest airportORF — Norfolk
TransportFor Something in the Water, plan transport around the exact Virginia Beach venue, route or gathering point rather than the city name alone.
Stay areaFor Something in the Water, stay near the part of Virginia Beach you will actually use, with reliable return transport.

Your Trip Starts Here

External travel services to turn the plan into a trip — each opens in a new tab.

How to get thereRoutes, times and prices to Virginia Beach via local transport.Search routesFind a place to stayStays near Virginia Beach, close enough for the event-day route.Browse staysFind flightsCompare fares into the nearest practical airport for April.Compare faresFestival gearFestival-casual beachwear in past editions: comfortable shoes for sand and pavement, layers for oceanfront weather, and sun protection for daytime stages.Shop the kitCheck visa requirementsSee whether you need a visa for United States and apply online.Check entry rulesTravel insuranceCover for trip hiccups, gear and health on the road.Get covered

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FAQ

Quick answers.

When is Something in the Water?

Something in the Water is listed for April · Spring. Always re-check the official or local source close to travel.

Where does Something in the Water take place?

The festival is listed in Virginia Beach, United States. The map coordinate is a planning reference, not a guarantee of a ticket gate or exact venue.

How long should I plan for?

Spring is the listed festival span. Add time for arrival, local transport, queues, and any route changes during the event.

Is a source linked?

Official source linked. Eventisimus separates source confidence from travel suggestions, so check final details before booking.

Where exactly is it?

Virginia Beach, VA

Is it family friendly?

unknown

Sources and editorial review

About this guide

This guide is independently written by Eventisimus using publicly available information, official event and organiser sources where available, local tourism references, and additional editorial research. Eventisimus is not the official organiser of this festival and is not affiliated with it unless explicitly stated.

Festival dates, schedules, ticket conditions, access rules, and local arrangements can change. We aim to present useful and accurate information, but travelers should confirm important details with the official event source before booking transport, accommodation, or tickets.

Found something inaccurate or outdated? Email hello@eventisimus.com with the festival page link and the correction.

Official URLsomethinginthewater.frontgatetickets.com
Organizer accessAre you the organizer? Claim this listing →
SourceSource link available
Listed datesDates TBA · Usually April
Source statusOfficial source linked
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